As you can see, the new 2023 Honda Ridgeline falls short in several categories, while the new 2023 Toyota Tacoma brings home the win in top categories like affordability, strength and convenience. With available four-wheel drive, the Toyota Tacoma can assist you in tackling any terrain with ease. Although both models offer an available power tilt/slide moonroof and available leather-trimmed heated seats, it’s the Toyota Tacoma that is the true champion when it comes to convenience. From a standard six-foot truck bed to a standard deck rail system to secure your cargo confidently, the Toyota Tacoma is nothing short of impressive.⁶ The Honda Ridgeline didn’t stand a chance from the beginning. Test-drive the new 2023 Toyota Tacoma today and feel the unmatched power that this pickup truck holds. You won’t regret taking the reins with this ride. 

If you’re interested in becoming the proud owner of a new 2023 Toyota Tacoma, give us a call, or stop by our dealership at 4395 Fort Campbell Blvd., Hopkinsville, KY 42240 for a test drive today. We look forward to serving our customers from Fort Campbell, Madisonville, Russellville and Western Kentucky.

¹Amazon, Alexa and related marks are trademarks of Amazon.com, Inc. or its affiliates. Certain functions require compatible smartphone and download of https://www.toyota.com/connected-services/toyotaapp/. Operability depends on network availability, a cellular connection and GPS signal. Services subject to change at any time without notice. Data charges may apply. To learn more, go to https://www.toyota.com/audio-multimedia/. To learn more about Toyota's Connected Services data collection, use, sharing and retention practices, please visit https://www.toyota.com/support/privacy-rights/. 

²Starting MSRP excludes manufacturer, distributor and dealer options, taxes, title and license and dealer fees and charges. Also excludes the Delivery, Processing and Handling Fee of $1,095 for Cars (GR86, Camry, Camry HV, Corolla, Corolla HV, Corolla HB, GR Corolla, Mirai, Prius, Prius Prime, GR Supra, Toyota Crown), $1,335 for SUV/Van/Small Truck (4Runner, Corolla Cross HV, Grand Highlander, Grand Highlander HV, Highlander, Highlander HV, RAV4, RAV4 HV, RAV4 Prime, Sienna, Tacoma, Venza, bZ4X), $1,595 for Large SUVs (Sequoia), and $1,795 for Large Truck (Tundra and Tundra Hybrid). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling Fee" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure and may be subject to change at any time. Toyota may make a profit on the Delivery, Processing and Handling Fee.) The Delivery, Processing and Handling Fee in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX will be higher. Dealer price will vary. As of 07/14/2023.

³MSRP excluding tax, license, registration, $1,345 destination charge, and accessories. Dealer prices may vary. MSRP does not include $395 premium color charge for 2022 vehicles or $455 premium color charge for 2023 vehicles. As of 07/14/2023.

⁴Never tow beyond a vehicle’s published towing capacities. Before towing, confirm your vehicle and trailer are compatible, hooked up and loaded properly and that you have any necessary additional equipment. The maximum you can tow depends on base curb weight plus the total weight of any cargo, occupants, and added vehicle equipment. Follow all instructions in your Owner’s Manual.

⁵Maximum towing capacity is 5,000 lbs. Towing requires accessory towing equipment. Please see your Honda dealer for details.

⁶Payload includes the weight of occupants, cargo and options and is limited by weight distribution.